Did anyone ever think how a video-sharing platform would become such a huge name? The YouTube platform has evolved as one of the most sought platforms for sharing videos with people all around the globe. It is a creative method to showcase your ideas, brand, services, products, and content that will reach out to millions of users globally.
The service is reaching out to users worldwide and is undoubtedly easy to use. It is also easy for users with limited technological know-how to upload content and share videos in no time.
In a fundamental sense, every channel on YouTube is a place to post content which is accessible to watch now or in the future. The subscribers of the channel will return again and again as they wait for exciting content uploaded regularly.
As a businessman, you keep thinking of innovative ideas to create content and increase the reach of the brand. A YouTube channel is one of the most cost-effective measures to grow your brand. The online video market has shown growth at an unimaginable pace. There are over 5 billion videos viewed per day. This number helps brands to reach their target audience by creating content and advertising videos to get tremendous views.
The platform is the second largest search engine, so videos uploaded indeed have a wider reach as compared to other social media platforms. Also, the fact is that we are more visual learners, and videos create a significant impact in our minds. The YouTube content never dies. It is engaging for a more considerable time. The growing market space has opened the door for new visitors that can be of great benefit for all.
Significant Benefits Of Uploading Videos and Creating Content
YouTube is an excellent place to showcase your business or create amazing content. The key benefits of posting content on your YouTube channel are listed below –
Increasing Use of Videos to Gain Knowledge
Traffic on YouTube is increasing substantially each day as users get to learn and know about new facts and things. You can search and relevant videos regarding any topic of interest or any problem that you face. YouTube has opened up a new and wider market for users to advertise about their brands, products, and services.
Collaborations Through YouTube
YouTube has created a new trend to collaborate with influencers. These content creators can help to promote your brand. Brands collaborate with you if your videos are trending, have a large number of views, and the channel has many subscribers. People collaborate with you to advertise their brand, and this becomes an additional revenue source for you.
Valuable Content Relevant For The Audience
Every YouTube channel will flourish if the content is indeed beneficial to its loyal audience. People wait for high-quality and relevant uploads as they love to watch valuable content regularly. Subscribers feel connected with the channel and help your videos to trend on the top charts.
The Brand Flourishes And Increases the Loyalty Level
YouTube offers such cool ideas to grow any business and brand. It allows you to stay connected with the audience and build a sense of comfort. It is important that you upload relevant videos and establish personal connections to win hearts forever.
Most Viewed Videos On YouTube
The YouTube platform also shows some amazing statistics to keep track of your performance. It offers a “most viewed videos section” that displays all the top popular videos watched on YouTube. Generally, these popular videos are music-based or videos relating to kids, like educational videos, poems, etc. that go viral and secure a position in the “most viewed section.” Let us talk about some of the most viewed videos on YouTube recently:
1. Baby Shark Dance
The Baby Shark Dance by Pinkfong, a South Korean Company, was released in the year 2017. It belongs to the children’s music genre. It is actually a poem that has received over 12 billion views to date on YouTube. The poem tops the chart of popular videos as it is one of the most liked and famous videos on the platform.
It is a huge hit among kids. If reports are to be believed, the video earned about 17 million dollars of revenue through the platform in the past 5 years.
The main reason of its popularity is that it is a huge hit among kids and has become one of the most loved poems among them. The music is catchy; the lyrics are simple and easy to remember. The poem surely can make the kids smile.
2. Despacito
A Despacito song by artist Luis Fonsi featuring artist Daddy Yankee was released in 2017. It is one of the most-loved songs created by Luis Fonsi. The song has over 8.5 billion views on the platform. It will also be released in the Spanish language in 2019. As per reports, Despacito earned over 29.5 million dollars in the past years.
It was surpassed by the Baby Shark video but is still one of the most popular videos on YouTube. The main reasons for its popularity are that it is a loved song by the young generation. The song has catchy beats, and the original version in Spanish gave it a boost on the global charts.
3. Johnny Johnny, Yes Papa
Johnny Johnny, yes, Papa is another loved and most viewed poem that kids listen to almost daily. Released by Looloo Kids in 2014, it is one of the best creations in the children’s music genre. Artist Tulsi Kumar and writer Pretham Gubbi transformed this old rhyme into a loved animated version for children’s enjoyment.
As per latest reports, Johnny Johnny, Yes Papa’s revenue is approx. $48000 per video. The main reasons for its popularity are that the poem is one of the favorites. Kids love to listen to the rhyme, again and again, thereby generating tremendous views.
4. Ed Sheeran’s Shape of You
Shape of You is another chartbuster song that got released in the year 2017. This English song of the pop genre was written by Ed Sheeran. The song has over 2 billion views on YouTube. YouTube generally pays $1 for every thousand clicks. As per reports, after freezing 10% pay-outs, Ed Sheeran and all the co-writers of this song makeover £5 million per year from the song.
The main reasons for its popularity are that the song has melodic lines, a catchy sound, and the artist’s voice is what makes the song so popular globally.
5. Wiz Khalifa’s See You Again
The song “See You Again”, released in 2015, is a tribute to friendship. The song from the album ‘Most Wanted’ features Charlie Puth and is dedicated to a pal who stands by you in both good and bad times. The friend is leaving now, and the song bids farewell to him.
Paul Walker was honored through the song. Sung by Wiz Khalifa, an American Rapper, it is the second most-played video with over 6 billion plays and the sixth-top-liked video with about 40 million likes.
As per reports, the song has earned 3 million dollars over the years. The main reason for its popularity is that the song was produced as a tribute to actor Paul Walker after his tragic demise due to a vehicle collision.
6. Cocomelon’s Baa Baa Black Sheep
Baa Baa Black Sheep is another nursery rhyme that is amongst the most viewed videos on YouTube. The poem was composed by Samuel Arnold and James Hook and is a kid’s nursery rhyme. The rhyme was first printed in 1744, although a few words have been altered over all these years. The video has over 3.5 billion views. The main reason for its popularity is that this poem is popular because of the meaningful lines and the simplicity in the language.
Conclusion
The thing with YouTube is that you can never guess what video or content will reach the top slot and get the most views. As of now, the star-performing music videos and animated content for kids and toddlers top the charts. Both Despacito and Baby Shark Dance take the lead, but you must always focus on creating quality content and never underestimate the powers of the internet. Keep creating content that relates to the audience, and you will surely top the charts.